Innoliving SpA


Via A. Merloni, 9
60131 Ancona

IFA 2019

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Exhibitor profile

Easy Tech Easy Life

  • In 2009 Innofit was born as acquisition of MEDIFIT brand. All the staff has over 20 years experience on the field of healthcare and household appliances. Golder Electronics Russia (VITEK and MAXWELL brand) is one of the shareholder.
  • In 2010 Innofit launches a line of products under its brand INNOFIT
  • In 2013 Innofit gets the license for the distribution of electric oralcare items under «Pasta del Capitano» brand, the most famous Italian brand of toothpaste since 1821.
  • In 2015 Innofit turns to Innoliving
  • In 2016 Innoliving gets the license to use "Angry Birds" trademark for electric warmers, heatable plush toys and other items.
  • In 2017 (November) Andrey Derevyanchenko purchases 30% of Innoliving Spa


CHANNEL OF DISTRIBUTION: Big department stores, Buying Group of Consumer Electronics, Large Mass Market and Large Mass Retail, online sales, Mailing, Incentives catalogues
  • Social Media Links

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Export regions

  • Africa

    Cameroon, Tunisia

  • Europe

    Bulgaria, Croatia, Finland, Greece, Hungary, Italy, Poland, Romania, Russian Federation, San Marino, Spain